«Zee Action» is an Indian entertainment television channel owned and operated by Zee Entertainment Enterprises. The channel primarily focuses on broadcasting action movies, thrillers, and adventure shows, predominantly from Bollywood, the Hindi-language film industry. The channel's programming is targeted towards a young male audience who enjoy fast-paced and adrenaline-fueled content.

«Zee Action» features a mix of new releases and classic action films, offering viewers a diverse range of content. The channel also broadcasts popular action series, both Indian and international, catering to the tastes of its target demographic.

«Zee Action» is known for its consistent delivery of action-packed entertainment, making it a popular choice for viewers seeking adrenaline-pumping content. Its focus on Bollywood action films, coupled with international action series, ensures a diverse lineup of programming that keeps audiences engaged.