«Большая Азия» is a Russian television channel that positions itself as a platform for developing Russian-Asian relations. It was created with the participation of the Business Council for Cooperation with India, which indicates its close ties to Russian political and economic interests.
The channel actively uses the narrative of "Russia's turn to the East," which is part of Russia's foreign policy in recent years. This narrative aims to strengthen ties with Asian countries, which may be linked to Russia's desire to diversify its foreign relations and reduce its dependence on the West.
«Большая Азия» focuses on three key areas:
- Expanding the audience's knowledge of the history, culture, traditions, and current state of Asian countries.
- Creating strong communication links between Russia and Asian countries.
- Promoting the advancement of goods and leading brands from Asian countries into the Russian market.
It is important to note that the «Большая Азия» channel is part of the Russian media ecosystem, which is known for its propaganda character. Therefore, when consuming content from this channel, it is important to be critical and analyze information from various sources.
