Orange and Synamedia have announced a groundbreaking partnership, unveiling a new solution at IBC2025. This collaboration uniquely unites a telco CDN (content delivery network) with a multi-CDN platform switching provider.
The partnership allows international content providers to implement flexible and scalable multi-CDN strategies. Integrating multiple CDN providers increases coverage and opens access to new markets. “This alliance showcases how any CDN customer can now easily benefit from Orange’s strengths in CDN, particularly across Middle East and Africa, by taking advantage of this partnership to create an eco-system with Synamedia’s Multi-CDN management system,” said Cédric Hardouin, Vice President of CDN and Edge at Orange Wholesale.
By integrating Orange’s CDN with Synamedia’s Quortex Switch multi-CDN platform, customers gain access to a wider network, especially in the Middle East and Africa, where Orange has a strong presence. Launched in March 2025, Quortex Switch offers API-based integration and advanced configuration, enabling flexible distribution expansion without altering existing infrastructure or CDN partnerships. Distribution is managed using Quality of Experience metrics, and the system supports viewer segmentation by geo-location.
Ed Allfrey, General Manager of Video Network, Synamedia said: “This is our first partnership with a telecom-grade CDN provider, and it breaks new ground by extending the reach of reliable, scalable CDNs to emerging markets thanks to Orange’s CDN proof of performance in the Middle East and Africa.”
Quortex Switch, a SaaS tool built to industry standards, simplifies multi-CDN system design while ensuring low-latency, high-quality streaming and disaster recovery. It uses traffic management and content delivery algorithms to dynamically route users to available sources and supports mid-stream switching between CDNs for uninterrupted viewing. With Africa’s streaming market projected to grow by 50% by 2030, Orange’s extensive CDN network in the Middle East and Africa helps international content providers scale securely, efficiently, and compliantly.