«Sudwest Fernsehen Rheinland-Pfalz» (SWF) is a regional public television channel that broadcasts in the German state of Rhineland-Palatinate. It is one of the nine regional public television channels in Germany, collectively known as the ARD (Arbeitsgemeinschaft der öffentlich-rechtlichen Rundfunkanstalten der Bundesrepublik Deutschland).

SWF is a member of the ARD and is funded by a combination of license fees and advertising. The channel's programming consists of a mix of news, documentaries, cultural programs, and entertainment. SWF is known for its strong local news coverage, focusing on events and issues relevant to the Rhineland-Palatinate region. It also broadcasts a range of regional programs, including documentaries, talk shows, and music performances, highlighting the region's culture, history, and people.

SWF's programming is also known for its focus on cultural content. The channel broadcasts a variety of programs about art, music, literature, and theater. It also hosts a number of festivals and events, showcasing the talent and creativity of the region. SWF plays a significant role in promoting the cultural heritage of Rhineland-Palatinate and providing its viewers with a platform to engage with and learn about the region's unique cultural landscape.