«Sonora es la Noticia 96.9» is a radio station based in Sonora, Mexico, broadcasting news, information, and entertainment to the local community. It provides a platform for local voices and issues, keeping listeners informed about current events and developments in the region.

The station's programming often focuses on local news, weather reports, traffic updates, and community events. It also features a variety of entertainment programs, including music, talk shows, and interviews with local personalities.

«Sonora es la Noticia 96.9» aims to be a reliable source of information and a platform for engaging with the community, fostering a sense of connection and shared identity among listeners.