«MUSICBOX TV» is a TV channel that broadcasts 100% hits, masterpieces of the music video industry, songs that topped the world charts. «MUSICBOX TV» is broadcast in over 800 cities in the Russian Federation and has millions of viewers in the CIS, Europe and the Baltics.
The channel broadcasts the most popular music of the last decades around the clock (80% are music videos by foreign artists, and about 20% are music videos by stars of the domestic show business). The main musical styles: pop and rock; in a small amount: disco, techno, r’n’b.
The channel broadcasts music-themed programs, including news.
On weekends, concerts are broadcast, including those of their own production.
The audience of «MUSICBOX» is mainly adults, active, modern people aged 35 to 50, affluent (64%), employed (73%). Almost half are men (about 46%). These are owners of their own business, managers, top management and specialists with above average income. Most have higher and secondary vocational education and a constant stable income.
Age restriction: 16+, as the channel broadcasts world masterpieces of music video, the content of which may be interpreted ambiguously (music videos by Madonna, Queen, Mylene Farmer and others), from 23:00 to 07:00 (Moscow time) – category 18+.
