«Peršyj» is a Ukrainian national television channel that began broadcasting on August 24, 1991. The channel is one of the oldest and most popular television channels in Ukraine. It belongs to the National Television Company of Ukraine (NTKU), which is a state-owned company. «Peršyj» broadcasts programs of various topics, including news, documentaries, entertainment shows, sports broadcasts, and children's programs.
The programs of «Peršyj» are aimed at all social strata of the population. Among the priority areas of the channel are informational and journalistic, scientific and popular, cultural, entertainment, and sports broadcasting.
«Peršyj» is an important source of information for Ukrainians, especially during times of crisis and conflict. The channel also plays an important role in shaping public opinion and national identity.
In 2017, «Peršyj» was renamed «UA: Peršyj». This was done as part of the reform of Ukrainian television, which aimed to create a system of public broadcasting. «UA: Peršyj» became one of the channels that are part of «UA: Ukrainian Television» - the public broadcaster of Ukraine.
«UA: Peršyj» continues to broadcast programs that meet the needs of Ukrainian society. The channel strives to adhere to the principles of objectivity, impartiality, and responsibility. «UA: Peršyj» is an important tool for disseminating information and developing Ukrainian culture.
