«Pershiy» (Ukrainian: «Перший») is a public television channel based in Ukraine, launched in 1992. It is known for its diverse programming, including news, documentaries, cultural programs, and entertainment shows. The channel's mission is to inform, educate, and entertain the Ukrainian audience while promoting national culture and values.

«Pershiy» is a major source of news and information for Ukrainians, providing comprehensive coverage of events both domestically and internationally. The channel's news broadcasts are known for their in-depth reporting and analysis, often featuring interviews with leading experts and policymakers.

Beyond news, «Pershiy» offers a range of documentaries that explore various aspects of Ukrainian history, culture, and society. These documentaries delve into historical events, explore social issues, and showcase the achievements of Ukrainian artists, scientists, and entrepreneurs. The channel also features a selection of cultural programs, including concerts, theater performances, and art exhibitions, aiming to promote and preserve Ukrainian cultural heritage.

«Pershiy» also broadcasts a variety of entertainment programs, including talk shows, game shows, and movies, providing a diverse range of entertainment options for viewers. These programs aim to entertain and engage the audience while reflecting contemporary Ukrainian culture and values.

«Pershiy» is a vital source of information and entertainment for Ukrainians, playing a significant role in shaping public opinion and promoting national identity. The channel's commitment to providing high-quality programming across a diverse range of genres has earned it a loyal audience and a prominent position in the Ukrainian media landscape.