BBC Studios and Dubai-based airline flydubai have announced a significant partnership. A dedicated BBC Kids branded space will be launched on flydubai's inflight entertainment system, starting December 1st, 2024.
This exciting collaboration will provide a wide selection of children's programming to entertain passengers of all ages. The lineup includes popular shows like the International Emmy award-winning Hey Duggee and the multi-award-winning Bluey, currently the most-streamed series in the US. Younger viewers will also have access to Supertato, Andy’s Global Adventures, Go-Jetters, and JoJo & Gran Gran.
Older children can enjoy shows such as Steve Backshall’s Deadly 60, Steve & Aneeshwar Go Wild, Junior Bake-Off, Horrible Histories, and Jamie Johnson. The content will be regularly updated to ensure a fresh and engaging experience throughout the year.
Zina Neophytou, SVP Out of Home & BBC News Commercial Development at BBC Studios, stated: “We are proud to forge this new partnership with flydubai to include BBC Kids as part of their lineup of top-quality inflight entertainment. Through this new collaboration, wider audiences outside the UK will have greater access to world class children’s content from BBC Kids that educates, informs, and entertains the next generation.”
Daniel Kerrison, Senior Vice President of Inflight Operations at flydubai, added: “We are excited to have partnered up with BBC Studios. We have always been committed to innovating our products and services and enhancing our passengers’ inflight experience. With the addition of BBC Kids to our inflight offering, we look forward to providing our passengers with more hours of high-definition in-seat entertainment and access to award-winning content.”
flydubai, based in Dubai, operates a vast network spanning more than 125 destinations across 55 countries.