Fubo, a major player in the streaming landscape, has taken a significant step in expanding its role as a streaming aggregator. The company has launched standalone premium subscription services, allowing consumers to subscribe to select live and on-demand content without needing a base plan. This new initiative offers greater flexibility and choice for viewers.
The first networks to be made available under this format include FanDuel Sports Network (formerly Bally Sports), NBA League Pass, and Paramount+ with Showtime. While FanDuel Sports Network remains part of the Fubo Pro base plan, and NBA League Pass and Paramount+ are offered as separate add-ons, consumers now have the option to purchase these channels individually.
Subscribers to any of these standalone offerings will also gain access to Fubo Free, a bundle of nearly 200 free, ad-supported streaming television channels. This move reinforces Fubo's commitment to providing a comprehensive and value-driven streaming experience.
The launch of standalone services is a crucial element of Fubo's "super aggregation strategy." The company aims to offer a wide range of content bundles at different price points, catering to diverse consumer needs within the Fubo ecosystem.
In response to the growing demand for a streamlined and user-friendly streaming experience, Fubo will now provide three distinct channel plan tiers:
Fubo customers who choose to subscribe to live linear subscription services will enjoy unlimited cloud DVR and the ability to stream content from multiple screens simultaneously. This enhances the overall viewing experience and caters to users' diverse streaming habits.
"Consumers want flexible streaming options that lets them subscribe to only the content they want to watch," said David Gandler, co-founder and CEO, Fubo, in a statement. "Our vision to be a Super Aggregator aims to give consumers a seamless way to access all of the content they love within the Fubo ecosystem and at appropriate price points. With the addition of standalone live and SVOD premium subscriptions, we believe offering multiple bundles, from skinny to fat, will put choice in the hands of our customers. This is what streaming should be."
Fubo is committed to expanding its offering of standalone premium subscription services, both live linear and SVOD, and will announce new additions in the future. This commitment to constant innovation and consumer-driven expansion underscores Fubo's position as a leader in the streaming industry.
Fubo has filed an antitrust lawsuit against Venu Sports, a joint venture owned by Fox, ESPN and Warner Bros. Discovery. The streamer, originally scheduled for launch in fall 2024, is currently on hold after a judge issued a preliminary injunction preventing its start. The outcome of this legal battle could have significant implications for Fubo's future growth and expansion plans.