The 2024 Roland-Garros tournament, broadcast by TNT Sports in the U.S., achieved unprecedented viewership across its television and digital platforms, including TNT, truTV, Bleacher Report, and House of Highlights. The women’s singles final, featuring Coco Gauff’s victory over Aryna Sabalenka, averaged an impressive 1.5 million viewers on TNT and truTV, a remarkable 94% surge compared to 2023. This figure also represents the highest audience for a Roland-Garros women’s final since 2016.
The men’s singles final, a five-hour, 29-minute epic between Carlos Alcaraz and Jannik Sinner, averaged 1.8 million viewers, peaking at 2.6 million at 2:30 p.m. Eastern time. This was the longest final in tournament history and attracted 8% more viewers than the 2023 final, becoming the most-watched men’s final since 2021. The demographic of adults aged 25 to 54 saw particularly strong growth, with increases of 105% and 16% for the women's and men's finals respectively.
The overall tournament viewership on TNT Sports experienced a substantial 25% increase compared to last year, with a record number of total hours watched. The digital impact was equally impressive. Bleacher Report and House of Highlights combined to generate over 800 million video views, marking the most-viewed tennis tournament on social media by a media partner. A 41-shot rally between Alexander Zverev and Novak Djokovic garnered over 10 million views on TikTok alone. An interview featuring Coco Gauff and John Isner reached 3 million views, while a segment with Venus Williams, Coco Gauff, and Sloane Stephens on TNT attracted over 450,000 views on Bleacher Report’s YouTube channel.