WildBrain, the Canadian media company behind Family Channel and other kids’ networks, has announced it will cease broadcast operations for its domestic television channels. This follows the loss of carriage agreements with both Rogers Communications and Bell. The decision comes after the Canadian Radio-television and Telecommunications Commission (CRTC) ruled that Rogers had not subjected WildBrain to undue disadvantage, effectively ending negotiations for a renewed distribution deal.
Rogers has confirmed it will remove WildBrain’s suite of channels—including Family Channel, Family Jr., WildBrainTV, and Télémagino—from its service in the coming months. Bell had previously announced a similar move. As a result, WildBrain will surrender its broadcast licences to the CRTC and discontinue its planned sale of a majority stake in the channels to IoM Media Ventures. The company also intends to simplify its corporate voting structure.
“For nearly four decades, Family Channel has been a trusted destination for Canadian kids and families,” said Josh Scherba, President and CEO of WildBrain. “While it is unfortunate that the channels will be discontinued, the impact on our broader business is minimal and does not affect our go-forward strategy.” WildBrain highlighted that its core business remains robust, boasting 17% year-to-date growth through Q3 FY2025. The company’s focus remains on global IP monetization across streaming platforms, YouTube, consumer products, and immersive experiences, using brands like Peanuts, Strawberry Shortcake, and Teletubbies. This represents a strategic shift away from traditional Canadian broadcast, reflecting changing viewer habits.