Zixi, the industry leader in enabling cost-efficient and highly scalable live broadcast-quality video over any IP network or protocol and the provider of the award-winning Software-Defined Video Platform (SDVP), has announced its participation and comprehensive presence at IBC 2024. From Friday, September 13th to Monday, September 16th, Zixi will be exhibiting at the Amsterdam RAI Convention Center in Hall 5, booth #A.85.

The company will showcase features and functionalities that allow broadcasters, OTT providers, sports leagues, regional sports networks and local affiliates to effortlessly reach global audiences by leveraging the Zixi Enabled Network, which includes over 1,400 media companies and 400 technology partners worldwide. In the current environment of organizational cost-cutting and the drive for global corporate profitability, this global network facilitates the exchange of live video, accelerating new content acquisition, enabling innovative business models, and creating opportunities to reduce costs and generate revenue.

Zixi will kick off IBC 2024 as the title sponsor of the distinguished Devoncroft Summit, with SVP John Wastcoat and CEO Gordon Brooks speaking at the event bringing together global industry leaders to discuss the business of media at the Tuschinski Theatre, Amsterdam on September 12th at 12pm. For more details and to register please visit Amsterdam Devoncroft Summit 2024.

On Sunday, September 15th at 10:30am, CEO Gordon Brooks will moderate a panel at the prestigious IBC Showcase Theatre with speakers including Grant Nodine from the NHL and Timothy Stevens from Verizon. The panel will discuss how Zixi and Verizon are working together to deliver NHL content over 5G networks, dramatically reducing costs for broadcasters, and simplifying complex cloud-based video workflows for any of a number of production requirements.

In the booth, Zixi will highlight its latest developments including:

An exciting and diverse set of Zixi Enabled Network ecosystem partners will be demonstrating their Zixi integrated offerings in the Partner Village.