«Che!» is a Russian federal television channel that began broadcasting on October 17, 2011, replacing the DTV channel.

The channel positions itself as the «first unserious channel for an adult audience», offering entertainment with meaning, rather than just «stupid laughter».

The main genre of the channel is «reality» in all its forms, from real shows to series with real people. You can also find on «Che!» action-packed shows with stars, sketch shows, satire, and television magazines about life in the capital and regions.

Among the key projects of the channel is the reality show with Dmitry Nagiyev «Mama in law», where 14 brides try to choose from 7 grooms and get the blessing of their mothers.

On «Che!», there are also well-known media personalities, such as Mikhail Porechenkov, Bogdan Tito- mir, and Alexander Revva, as well as Internet stars, including Maxim Golopolos- ov, the host of the popular YouTube video reviews «+100500», and Vladimir Vinogradov, known for his army stories.

«Che!» strives to offer an alternative perspective on the world around us, with self-irony and ease.