NBCUniversal Telemundo Enterprises has announced the appointment of Joaquin Duro as executive vice president of sports. Duro, who will report to division chairman Luis Fernandez, succeeds Eli Velazquez, who is leaving the company at the end of the month.
Duro brings a wealth of experience in sports and digital media, having previously served as senior vice president of AVOD streaming and digital for NBCUniversal Telemundo Enterprises. He was instrumental in the development and execution of the network’s groundbreaking multiplatform coverage of the FIFA World Cup Qatar 2022, and has played a key role in shaping Telemundo’s digital strategy for major events, including the Olympic Games, U.S. presidential elections, NFL Super Bowls and Billboard Latin Music Awards.
"Joaquin has been a pioneer in the growth and development of digital sports content in Hispanic media for over two decades,” said Fernandez. “He is the right person to lead our sports division at a time when sports content is key to our future multiplatform growth. With Joaquin’s extensive expertise and leadership, we are strengthening our sports business for the future as Hispanic audiences increasingly evolve their media consumption habits across linear and streaming.”
In his new role, Duro will lead Telemundo Deportes, the network’s award-winning sports division, with oversight of sports production, programming, acquisitions, operations, and multiplatform content. He will also be responsible for the management and execution of major Spanish-language event coverage, including FIFA World Cup properties, the Olympic Games, NFL Sunday Night Football, U.S. Soccer Federation matches, Premier League and Liga MX’s Chivas de Guadalajara, working closely with NBC Sports and Peacock.
“I am thrilled to have the privilege to lead such a great team of professionals at Telemundo Deportes,” said Duro. “They have consistently delivered world-class sports content to Latinos for years. I look forward to working with the team to build on this great body of work and position us for the future, as we continue to produce and distribute the biggest sporting events in the world to millions of fans across linear and streaming.”