«Colors Odia» is an Indian television channel that broadcasts programs in the Odia language. It is a part of the Colors TV network, which is owned by Viacom18. The channel primarily focuses on entertaining content and caters to the Odia-speaking population in India and abroad.

«Colors Odia» airs a variety of programming, including reality shows, dramas, comedies, music shows, and movies. It also features news and current affairs programs that are relevant to the Odia community. The channel has gained popularity for its diverse programming and its ability to connect with viewers on a cultural level.

One of the notable aspects of «Colors Odia» is its commitment to promoting Odia culture and language. The channel regularly features programs that celebrate the traditions, music, and art of Odisha. This has helped to make «Colors Odia» a platform for showcasing the richness of Odia culture and connecting with viewers who share a sense of pride in their heritage.

«Colors Odia» is an important channel for the Odia community, both in India and abroad. It provides viewers with access to entertainment, information, and cultural content in their native language. The channel's focus on Odia culture and language has made it a valuable resource for preserving and promoting the rich heritage of Odisha.