«Ladbrokes 1» is a television channel based in the United Kingdom, owned and operated by Ladbrokes Coral Group, a prominent gambling and betting company. The channel primarily focuses on promoting and selling a wide range of products and services offered by Ladbrokes, encompassing sports betting, online casino games, and other forms of gambling entertainment.

The content featured on «Ladbrokes 1» typically includes advertisements for various betting markets, casino games, and other gambling-related promotions. The channel also often broadcasts live sports events, particularly those related to popular betting markets, such as football, horse racing, and cricket.

«Ladbrokes 1» is a dedicated platform for promoting Ladbrokes' offerings, providing viewers with access to information about its latest products, services, and promotions. The channel serves as a direct marketing channel for the company, aiming to engage potential customers and drive sales for its gambling-related services.