Carrie Underwood will return to NBC’s “Sunday Night Football” for a 13th consecutive season as the featured performer in the show open, debuting Sunday, Sept. 7, before the Baltimore Ravens and Buffalo Bills game. The new open was filmed at the Resorts World Theatre in Las Vegas, where Underwood recently finished her “Reflection” residency. This venue has been used for previous “SNF” openings.
Tripp Dixon, the director of the “SNF” show open for the past 13 seasons, stated that the 2025 version is a reimagining of the theme and visuals to celebrate “SNF’s” 20th season on NBC. “For the 20th season of ‘SNF,’ we wanted to set the tone for the night by reimagining the anthem sound in a way that plays to Carrie’s powerhouse vocals, while visually creating a seamless blend of stylized shots and behind-the-scenes moments evoking the national roadshow that is ‘Sunday Night Football,’” Dixon said.
Underwood commented on the production, saying the team aimed for high energy and visuals. “We had a blast shooting the new opening at the Resorts World Theatre again,” Underwood said in a statement. “As always, Tripp and the creative team continue to raise the bar, bringing the high energy and stunning visuals that the ‘Sunday Night Football’ audience has come to expect year after year.”
A preview of the new open will air during the Pro Football Hall of Fame Game on Thursday, July 31, at 8 p.m. Eastern on NBC and Peacock. NBC’s “Sunday Night Football” was the most-watched program in U.S. primetime television for the 14th consecutive season in 2024-25, according to Nielsen’s live-plus-same-day data. It topped ratings across all major demographics.