At NAB Show 2025, Signiant (Booth# W1531) will present a live demonstration of its groundbreaking Camera-to-Any-Cloud workflow. This demonstration will feature real-time media transfers directly from a Blackmagic URSA Cine 12K camera during active filming.
This innovative technology highlights Signiant’s advanced file support, facilitating immediate and accelerated file transfers during recording. This ensures that full-resolution camera RAW files and their associated metadata are securely and efficiently delivered to various destinations concurrently. As the camera captures footage, the Signiant Platform simultaneously transfers the growing file in real-time to both an on-set storage location and a chosen cloud endpoint, showcasing its adaptable storage capabilities.
Once uploaded to the cloud, media professionals gain instant access to the files via Signiant Media Engine. This platform offers proxyless playback, allowing for direct viewing of the original 4, 8, 9, or 12K RAW files within a standard web browser – eliminating the need for transcoding or specialized software. Furthermore, Signiant Media Engine provides robust metadata search capabilities, enabling quick asset retrieval based on camera-generated technical and customer metadata.
Users can then download, share, or take immediate action on their media using Media Engine’s customizable Action Buttons. This streamlines post-production processes and decision-making. The combination of accelerated transfers, comprehensive file support, proxyless playback, and metadata-driven search and workflow automation makes Signiant’s Camera-to-Any-Cloud solution highly efficient.
“We are excited to showcase our Camera-to-Any-Cloud workflow at NAB Show 2025,” said Jon Finegold, CMO at Signiant. “This development reflects Signiant’s commitment to solving the real-world challenges of media creation and distribution. We’re excited to demonstrate how our platform empowers content creators with the speed, reliability, and flexibility they need to deliver exceptional results.”
Visit Signiant at NAB Show 2025 to witness firsthand how this solution is transforming camera-to-cloud workflows, removing bottlenecks, and providing immediate access to high-resolution media from any storage location worldwide.