Virginia Public Media (VPM), Virginia’s home for public media, is significantly upgrading its broadcast capabilities. In partnership with Broadcast Management Group (BMG), VPM is implementing virtual studio solutions from Zero Density in its new facility, scheduled to open in the first quarter of 2026.
BMG, acting as the managed services provider, oversaw the complete technology integration and outfitting of the new broadcast center. This collaboration aims to deliver high-quality broadcast and digital media services to the community. The initial plan focused on a virtual studio for VPM's news department. However, recognizing the technology's potential, VPM expanded its scope to include external client productions, opening up a range of new creative opportunities for local businesses.
“We’re excited to engage with Zero Density and see what it can provide to our daily operation and supporting the Richmond, VA production community with virtual studio technology,” said Harry Orell, VP of Technology at VPM.
Todd Mason, CEO of BMG, added, “Our involvement with the project began at the consulting phase where we helped determine workflows, technology solutions, and space planning. Since then, we have committed to providing ground-up support to fully outfit VPM’s new facility with state-of-the-art technology and workflows to support current and future operations. Together with Zero Density, we are excited to provide the new broadcast facility that is equipped with only the most advanced capabilities.”
Barış Zavaroğlu, CEO of Zero Density, highlighted the company's leading role in virtual studio production: “We are excited to provide cutting-edge storytelling with our valued regional partner, Broadcast Management Group to Virginia Public Media. As the reliable and forward-thinking industry partner of our clients, we are excited to work with BMG and VPM in delivering news with our advanced virtual studio solutions and transforming the local community with advanced technology.” He emphasized Reality5's streamlined architecture, delivering exceptional quality while maintaining reliability and efficiency.
VPM's new facility, located in downtown Richmond, VA, promises to redefine local news production and content creation.