STB is one of the leading Ukrainian television channels broadcasting a variety of content, including news, documentaries, program cycles, and feature films. The channel is known for its commitment to high-quality content that stimulates reflection, the search for answers, and discussion.

STB offers its viewers a look at life from different angles, exploring both Ukrainian and global events, problems, and achievements. The channel strives to present different perspectives on current issues, not afraid to ask difficult questions and seek answers to them.

Among the programs broadcast on STB, it is possible to highlight:

- News: current news from Ukraine and the world from various sources.

- Documentaries: stories about various aspects of life, history, culture, and science.

- Program Cycles: thematic programs dedicated to various spheres of life, such as health, cooking, psychology.

- Feature Films: Ukrainian and foreign films of various genres.

STB is also known for its popular reality shows that attract a wide audience. The channel strives to adhere to high standards of quality and ethics, providing its viewers with access to interesting, informative, and entertaining content.