Avid has acquired Wolftech Broadcast Solutions, a provider of cloud-based multiplatform planning and publishing news production solutions. This strategic move marks a significant step in Avid’s efforts to transform news, sports, and live production workflows.

The acquisition combines Avid’s digital-first, end-to-end media solution with Wolftech’s expertise in story-centric workflow management. This integration aims to empower news organizations to rapidly deliver stories through multiplatform amplification, increasing efficiency and enhancing remote collaboration.

Avid and Wolftech are committed to openness and customer choice. Wolftech already integrates with a wide range of tools, including Avid MediaCentral, and will continue to build integrations with Avid solutions and other industry-leading platforms. The acquisition will deepen the integration between the two toolsets while maintaining partnerships with various media production tools and newsroom systems. Existing Wolftech customers will benefit from Avid’s global scale for customer support and professional services.

The planned acquisition of Wolftech positions Avid to deliver a unified suite of integrated tools with unique AI-powered features. This suite will enable news production organizations to:

  • Optimize content planning and scheduling across platforms.
  • Improve collaboration and communication within production teams.
  • Streamline content creation and delivery workflows.
  • Maximize reach and engagement across digital channels.

“We are thrilled to welcome Wolftech to the Avid family. This acquisition strengthens Avid’s position in the news market and underscores our commitment to deliver best-in-class solutions that empower news organizations to thrive in today’s fast-paced digital landscape,” said Wellford Dillard, CEO of Avid Technology.

Arne Berven, CEO of Wolftech, shared his enthusiasm about the acquisition and its potential to drive innovation in news production workflows: “Joining forces with Avid represents an exciting opportunity for Wolftech to accelerate our mission of revolutionizing news production. By integrating Wolftech’s multiplatform planning, collaboration, and publishing capabilities with Avid’s industry-leading solutions, we will empower news organizations to adapt to evolving audience demands and deliver high-quality content across digital platforms more efficiently than ever before.”